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Amy Arnell
The Brandtech Group
Generative AI Business Manager
Amy Arnell is championing Gen AI integration for the entirety of The Brandtech Group - both within the business and with our clients. At just 26, Amy is teaching C-Suite executives of the world's largest corporations - such as Unilever, L’Oréal, and Diageo - how to safely integrate Gen AI in their businesses. All while being the extremely accomplished demo leader of Brandtech’s industry-leading Gen AI marketing platform, Pencil.Among her many contributions this year, she has led 3 pivotal Gen AI pilots for a leading global brand, which has converted into an RFP to scale Pencil across 36 of its US household brands. She also spearheaded our new partnership with Northwestern University Adjunct Professor Anas Ghazi, embedding Pencil as part of an accepted course curriculum at one of the world’s leading universities - a world first. Amy has become adept at stage presenting this year, including an event at Meta and a Brandtech event hosted at Google France HQ to 250 senior marketers. But among her highlights was representing Brandtech at the One Young World Summit 2024 in Montréal. She co-hosted a standing-room-only event for several hundred young global leaders and activists, advising how they can harness the power of Gen AI to increase reach and visibility for their causes. Her achievements and contributions are outsize for someone of her youth and experience. Friendly, helpful and team-oriented, Amy is extremely collegiate and everyone enjoys working with her and learning from her. She is going to have a spectacular career.