Carol Chan
Comms8
Having a team of talented women with different cultural backgrounds in Comms8 and seeing the underrepresentation of female leaders in the industry, Carol is determined to reshape the imbalanced gender diversity in the industry which she hopes to provide more opportunities for women professionals to grow with the company. With an ethnic origin from Hong Kong, it is always Carol’s wish to make good use of her multicultural mindset to bridge between the West and the East, and she endeavours to enhance cultural sensitivity in the industry. Her agency has worked with commercial corporations, NGOs as well as government bodies in Asia, HK, and the UK to promote Asian culture and to engage with Chinese-speaking communities. She founded the IOCMP with an aim to foster professional standards, collaboration and innovation amongst Chinese marketing practitioners in the UK. She is an active member of WACL and MEFA to advocate the gender pay gap, diversity and inclusion practices and menopause policies in the industry. She also sits on the jury panels on UK Effie Awards and Global Content Award to drive diversity in industry-wide judging. No matter whether or not she will be awarded, Carol is grateful for the support from her team, her clients and the industry, Carol will continue to contribute and give back to the industry and society.