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Lucy Hudson
McCann Birmingham
Managing Director
Lucy Hudson, Managing Director at McCann Birmingham, is a true visionary leader recognised for her ability to inspire teams, drive business success and positive change. With a leadership style influenced by personal bereavement, she fosters an environment that encourages sensitivity, collaboration, creativity, and innovation, ensuring that everyone has the opportunity to thrive. Hudson's commitment to inclusivity is evident through her initiatives aimed at addressing the unique challenges women face in the industry, making her a champion for diversity within the workplace.Leading a lively team of more than 200 specialists across various disciplines - including advertising, marketing, PR, social media, research, and strategy - Hudson’s strategic vision has been pivotal in shaping the agency’s growth and reputation. Before her current role, Hudson served as Managing Director at McCann Demand in London, where she demonstrated exceptional leadership capabilities to achieve rapid growth. Hudson’s focus on driving performance, coupled with her dedication to cultivating a dynamic and inclusive culture, continues to propel McCann Birmingham’s growth. Her vision not only inspires her team but also positions the agency at the forefront of the industry, ensuring it remains agile and innovative in an ever-evolving landscape.