Natasha Trewin-Marshall

Billion Dollar Boy

Senior Strategist

Natasha was Billion Dollar Boy’s second ever strategy hire and in just two years has been promoted to Senior Strategist and grown the global strategy team and strategy discipline within the agency. The team now provides strategic direction across 65 markets globally. She has been fundamental in winning some of the biggest client work in the agency’s history. She is lead strategist on the two largest client accounts at BDB, helping to deliver overall business growth and award-winning work for clients.

Thanks to her strategic prowess and innovative global brand strategies, Tash has continually challenged how the world's biggest brands and agencies perceive and work with creators - pushing the creator economy forward as a result. She’s brought her big thinking, multi-channel strategy experience with specialist creator knowledge to her current role - a niche, but increasingly important role in the industry. As an advocate for female empowerment, Natatsha has guided beauty brands in better spotlighting underrepresented women in advertising and tackling taboo subjects such as the menopause and periods using authentic creator voices - all while preparing to become a new mother herself. Natasha is a rising star, consistently recognised by leaders in the field of creator marketing for her boundless strategic innovation and commitment. Her relentless pursuit of excellence makes her a deserving recipient of this recognition. Recent achievements include: four Cannes Lions in influencer and social; Eurobest Grand Prix for Social; Influencer Marketing Awards; PR Week Awards; One Club and Clio.